Salesforce and NVIDIA Form Strategic Collaboration to Drive AI Customer Innovation

Salesforce and NVIDIA announced a strategic collaboration to develop advanced AI capabilities for enterprises using autonomous agents and interactive avatars. The companies will work together to deliver improved predictive and generative AI workflows by combining the NVIDIA AI platform, which includes accelerated computing and AI software, with the Salesforce and Agentforce platforms. Through this collaboration, Agentforce agents will enable new insights and improve productivity across sales, service, marketing, and IT who rely on Salesforce CRM as a central location for all their customer data.

Enhanced Platform Collaboration to Deliver AI Agents: With Salesforce and NVIDIA, businesses gain access to next-generation AI and data capabilities as part of the Salesforce and Agentforce Platform, a suite of tools for building and customizing agents that work with a range of pre-existing agents. Agents are delivered. The new collaboration will deliver faster value to Salesforce customers from AI investments while helping them differentiate and gain a competitive advantage. By leveraging Salesforce’s predictive and generative AI technologies with NVIDIA NIM Microservices and NVIDIA NeMo for model customization, all part of the NVIDIA AI Enterprise Platform, organizations are expected to advance AI platform performance and model productivity to drive improved productivity and efficiency in interactions across industries.

Use cases include: Crisis management: In the event of a product recall or service outage, an agent will efficiently handle high volumes of customer inquiries, providing timely and empathetic responses while escalating critical issues to human agents. Real-time weather impacts on travel and logistics: AI agents can predict and adjust travel or shipping routes based on live weather data to avoid delays and disruptions. They will automatically update customer relationship management (CRM) data to inform customers and stakeholders and ensure accurate and timely communication about anticipated changes or necessary adjustments to their travel or delivery schedules.

This proactive approach improves customer satisfaction and operational efficiency. Real-time customer problem solving: AI agents can provide customers with immediate solutions by retrieving relevant customer relationship management (CRM) information during live conversations with avatars. For example, if a customer asks for help with an order, the agent’s avatar will have access to real-time shipping data to resolve the request.

In addition to advanced AI capabilities, this collaboration will enhance AI capabilities by accelerating processing in Salesforce Data Cloud, which unifies and harmonizes structured and unstructured customer data in real time. Data Cloud offers a “zero copy” feature that allows Salesforce customers to quickly and easily connect to their company’s data, which can then be retrieved by Agentforce for analysis and processing.

NVIDIA’s full-stack computing platform will optimize computing resources, resulting in faster insights and improved performance for AI platforms. The collaboration between Salesforce and NVIDIA is a critical technological advancement that enables businesses to use data with unprecedented speed and efficiency. Transform how you interact with customers and employees with AI-powered avatars: Salesforce and NVIDIA are collaborating on the future of AI agent avatars with NVIDIA ACE, a suite of digital human technologies and NIM microservices, and Agentforce. These AI-powered avatars will provide an engaging, human-like experience when customers or employees interact with Agentforce agents using multimodal AI models for speech recognition, text-to-speech, and contextual visual responses.

Additionally, organizations can expect these advanced digital human capabilities from NVIDIA to be available in ready-to-use Agentforce experiences and NVIDIA NIM agent blueprints to help customers create and deploy agents quickly and intuitively. AI-powered avatars can be useful in the following situations: Real-time feedback in sales training: The AI ​​agent analyzes the conversation and instantly provides suggestions to improve engagement, such as: b. Product recommendations, correcting potential misstatements, or highlighting important discussion points through comments. The feedback is provided by the salesperson’s avatar to clarify the best or alternative course of action.

Live Event Management: AI-powered avatar kiosks manage event tickets, seating, and customer preferences in real-time, providing instant adjustments to maximize attendance and experience. Staff Training Support: Dedicated avatar assistants for on-demand staff training will ensure that employees receive relevant lessons and real-time training during on-the-job training.